Design takes many forms. It can be seen, touched, heard and even smelled. When shopping for fabric, it is often not enough to see it or touch it. Context can provide additional insight into a collection and the designer’s inspiration.

Kravet and Lee Jofa have extended the reach of their marketing materials to include video, which is hosted on an exclusive YouTube channel. There, design lovers and customers can find interviews with favorite designers, in-depth looks at new collections and information about special Kravet and Lee Jofa programs.

All videos are linked from http://www.kravet.com and are also available at www.youtube.com/kravetinc.